AI employees that keep marketing work moving from brief to launch — and results ready for the next step.
Coordinate campaign tasks, collect required assets and approvals, keep the calendar and campaign state current, gather recorded results and prepare the operational reporting your team needs next.
- Ready to launch
- Approval needed
- Project management
- Analytics
- CRM
- Internal APIs
What AI employees take on
- Coordinate outstanding assets and approvals before launch
- Keep campaign calendars, owners and task state current
- Collect recorded results from approved source systems
- Prepare recurring operational reports and follow-up
AI employee roles for this work
AI Marketing Agent
Coordinates approved marketing tasks, campaign records, reporting inputs and recurring operational follow-up.
AI Campaign Coordinator
Coordinates briefs, assets, owners, approvals, schedules and campaign state across the workflow.
AI Lead Qualification Employee
Qualifies inbound responses using approved criteria and passes sales-ready opportunities into the defined sales process.
A campaign should launch when the work is ready — and move next based on recorded results.
Launch readiness
- Approved brief
- Required assets
- Assigned owners
- Required approvals
- Campaign schedule
The campaign moves forward only when its required inputs and approvals are ready.
Recorded evidence
- Delivery state
- Source results
- Reporting period
- Exceptions / missing data
- Next review
The next action comes from recorded source results — not assumptions.
From campaign brief to reported results
Campaign request arrives
The approved brief or request enters the marketing workflow.
Open the campaign work
Create or update the campaign task and assign its configured owners.
Collect assets and required approvals
Gather the required materials and record the approvals needed before execution.
Schedule the approved work
Use the approved campaign calendar and defined channel schedule.
Monitor delivery state
Follow the recorded execution state without assuming that publication or delivery occurred.
Collect recorded results
Retrieve available results from approved source systems for the defined reporting period.
Prepare the operational report
Structure the recorded results, highlight missing data or exceptions and route the report for review.
Works across your existing systems
- Project managementCampaign tasks, owners, assets and approval state
- AnalyticsRecorded campaign results and reporting inputs
- CRMAudience, lead and campaign-related business context
- EmailBriefs, approvals, notifications and reporting follow-up
- Internal APIsApproved cross-system actions within configured scope
What it can do — and where humans stay involved
Can do
- Coordinate campaign tasks, owners, assets and schedules
- Collect required approvals and record their state
- Update permitted campaign and project records
- Collect recorded results from approved source systems
- Prepare recurring operational reports
Requires human approval
- Publishing or campaign launch approval
- Creative / brand approval
- Campaign spending or material budget changes
- Non-standard audience, offer or channel decisions
Must not do
- Publish or launch work without the required approval
- Spend or change campaign budgets without authority
- Invent campaign performance or reporting data
- Present missing or unverified results as confirmed facts
- Change targeting, commercial offers or strategic campaign rules outside its permissions
Start small
Recommended first deployment
- Campaign readiness & approval follow-up
- Recurring reporting & campaign status
Start with campaigns where owners, required approvals, source systems and reporting periods are clearly defined.
Find where AI employees fit in your business
Answer a few questions and we'll identify the workflows and AI employee roles with the strongest initial fit.
Results are indicative estimates based on your answers. Actual automation potential depends on workflow complexity, data quality, integrations and operating rules.
Recommended AI employees
- AI Marketing Agent
- AI Campaign Coordinator
- AI Lead Qualification Employee
≈850 recurring staff hours/month identified for potential automation
Ready to build your first AI employee?
We'll map the first workflow, define the right AI employee, and identify the systems, knowledge and controls it needs to operate.